Smith had suggested for weeks that he would hold an auction post-screening for rights to his film, but ultimately announced that he would take the movie on the road himself throughout 2011 ahead of a planned Oct. 19 release. He paid himself a token $20 for the privilege, and he hopes that the roadshow will make some of the movie's roughly $4 million budget back.Here are a couple of clips from the Sundance premier
"What we need to prove is that anyone can release a movie," Smith said from the Eccles stage as part of a long and profanity-laced speech after the movie ended during which he championed Harvey Weinstein as an inspiration and mentor. "Indie film isn't dead, it just grew up. It is just indie film 2.0 now. In indie film 2.0, we don’t let them sell our movie, we sell our movie ourselves.”
The film will go out via Smith's SModcast Pictures with no marketing spend, though he said that he will talk to "any smart exhibitor" about potentially showing the movie.
“We are going to make our money back by going out on the road and going city by city,” said Smith. The tour will begin March 5 at Radio City Music Hall in New York City and make a stop at Midland Theater in Kansas City one week later.
In his more than 20-minute speech, Smith lambasted movie studios for a system he said is unfair and outdated and too focused on advertising. Smith said that he had never intended to get into the business of the movie industry — noting that he’s simply a “fat, masturbating stoner” — but the state of the industry essentially forced his hand.
“It’s too much fucking horseshit. I just want to tell fuckin’ stories,” he said.
The planned auction wasn’t the only element of the Red State screening that had generated buzz. Pastor Fred Phelps’ anti-homosexual Westboro Baptist Church carried out its planned protest of the film. Smith has been open about Phelps being the muse for the film’s villain, Pastor Abin Cooper (Michael Parks). The Topeka, Kan.-based church is known for its extreme anti-homosexual ideology; in the film Cooper heads a fundamentalist church that carries out murders of those it considers sinners — chiefly gay people.
I want to see this movie.
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