President Obama appears in the 'Unhate' Campaign

The "Unhate" campaign is an interesting take on peace from the United Colors of Benetton (I used to wear their cologne 'Colors' back in the day).

This campaign features photo-shopped pics of world leaders kissing. But why is this happening?  Alessandro Benetton shares the reason:

But Benetton scion Alessandro Benetton, executive deputy chairman of the group, who unveiled the campaign in Paris on Wednesday before the world media, maintained that images were meant to promote the idea of "unhate" ("which is not as utopian as love") and should not be seen in the physical or sexual context. "The images are very strong, but we have to send a strong message. We are not wanting to be disrespectful of the leaders...we consider them "conception figures" making a statement of brotherhood with a kiss," he said in an interview. Even as he was speaking, the kissing images were being unveiled across the world in New York, Rome, Milan and other cities where Benetton has a strong presence. 

 I think it's interesting, but I wonder what other leaders will think? 


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